Beloved for its fun-to-drive nature, unique exterior aesthetic, and flexible and accommodating cabin, the Kia Soul has yet another accolade to add to the list. At the end of September, Kia announced that the Soul earned the top spot in its segment in the J.D. Power 2019 Multimedia Quality and Satisfaction Study.

“The Soul has been an undeniable success since its launch in 2009, and with the redesign of this third-generation model, the technologically advanced Soul is equipped to be a strong contender in the marketplace,” said Michael Cole, chief operating officer and EVP, Kia Motors America. “Being named Best Multimedia Quality among Compact Vehicles by J.D. Power serves to further reinforce Kia’s commitment to world-class quality and a premium ownership experience.”

Known for its exceptional value, the Soul offers a 7-inch touchscreen infotainment system with Apple CarPlay and Android Auto smartphone integration as standard equipment. Moreover, moving up just one trim level equips key driver-assistance technologies like Forward Collision Avoidance Assist, Lane Keeping Assist, Blind Spot Collision Warning, and Rear Cross-Traffic Collision-Avoidance Assist. Other exciting tech features include available mood lighting, a larger 10.25-inch HD touchscreen with split-screen functionality, and a 640-watt Harman Kardon audio system.

J.D. Power officials noted that overall functionality of the technologies was just as important as their inclusion. Brent Gruber, Senior Director, Automotive Quality Practice at J.D. Power, noted "Simply offering a variety of multimedia technologies isn’t enough. In order to enhance the vehicle experience, owners want those technologies to be problem free and work as expected. In the compact segment no vehicle demonstrates that high level of multimedia quality better than the Kia Soul."

Test Drive the new Kia Soul in Danbury

If you're in the market for a new ride and would like a closer look at the great tech features of the award-winning Kia Soul, contact Danbury Kia to schedule a test drive today. It would be our pleasure to give you a tour.


Categories: News
Tags: Kia Soul, awards